> ## Documentation Index
> Fetch the complete documentation index at: https://docs.anymorph.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Visibility by brand

> Read independent brands and markets side by side without treating their different panels as one ranking

**Visibility by brand** opens on **Visibility** for a parent workspace linked to several independent brands. It gives you one place to follow each brand and market, while keeping each brand's own question set and competitors separate.

<Frame>
  <img src="https://mintcdn.com/opactor/BtgQx0QI5NuvYo7Z/images/brand-comparison/brand-comparison-page.png?fit=max&auto=format&n=BtgQx0QI5NuvYo7Z&q=85&s=05777681c3147108737449428717cb9d" alt="A parent workspace's brand-by-market comparison. Brand names, icons and topic wording are anonymized." width="1600" height="1000" data-path="images/brand-comparison/brand-comparison-page.png" />
</Frame>

## What's on the screen

The **Mention** view arranges brands and their measured markets side by side. Use the period and engine controls to inspect the same time window or service. Category and region controls narrow the cards when those options are available.

Each cell shows that brand's **Mention rate**, its trend and the number of prompts behind the measurement. It can also show the brand's position against its own competitors. A position in one brand's market is not a ranking across every brand on the parent screen.

Click a brand to inspect its detailed visibility. **All brands** returns to the parent view; **Open brand** opens the brand's own workspace. Check the brand and market before editing or reviewing anything there.

The **Citation** tab asks which sources AI answers use in the selected category. It brings the available brand-and-market citation readings together, with domain and page views and the evidence drawer. Open a cited page to see the answers behind it. A category's cited-source count and a single brand's mention rate have different bases.

## Reading the numbers

| Reading | What it means | How to compare |
| - | - | - |
| **Mention rate** | The brand's mentioned-answer share on its own panel in that market | Compare the same brand, market, engine and question set over time. |
| Brand position | Position against that brand's measured competitors | Read it within that brand's market, not as a parent-wide league table. |
| **Owned citation share** | Share of citations pointing to the brand's own sites | Read as a percentage, separate from the citation count. |
| **Daily citations to owned sites** | Citations of owned pages each day | Read the trend as counts, not mention rate. |

<Warning>Independent brands have different panels, markets and competitors. A 30% rate for Brand A and a 10% rate for Brand B are not a valid cross-brand ranking, and averaging them does not create a shared portfolio score.</Warning>

**Not set up**, **No analysis yet** and **Couldn't load data** mean different things. A market with no configured measurement stays blank; it is not a measured zero. A failed read should be retried before making a decision.

A change label describes its own comparison, such as a trend inside the period, **Second half vs first**, or the preceding period. Read the label rather than treating every badge as the same comparison. For a new brand or market, check that there are enough measured days to compare.

## How to use it

<Steps>
  <Step title="Choose a consistent view">Open the parent workspace's **Visibility**, set the period and select an engine if needed. Filter the category or region to the area you manage.</Step>
  <Step title="Find a brand to inspect">Read one brand's trend and measurement basis. A missing market calls for checking setup, not a conclusion that the brand lost visibility.</Step>
  <Step title="Read the evidence">Click the brand for detailed visibility, or open **Citation** to inspect cited domains, pages and answers.</Step>
  <Step title="Continue in that brand's workspace">Use **Open brand** when you need its complete prompt panel, product list or content queue. Return with **All brands** when you are done.</Step>
</Steps>

## FAQ

<AccordionGroup>
  <Accordion title="Why does my Visibility page look different?">A linked parent workspace shows the brand comparison. A single-brand workspace shows its own visibility page.</Accordion>
  <Accordion title="Can I rank every brand by mention rate?">Their independent question sets make that comparison invalid. Compare each brand with itself or its own competitors.</Accordion>
  <Accordion title="Does a blank market mean 0%?">No. It can mean that market has not been set up or measured.</Accordion>
  <Accordion title="Does selecting a region add measurement there?">No. It filters existing readings. Ask Anymorph about configuring another market.</Accordion>
  <Accordion title="Can I edit all brands from the parent view?">The parent view is for reading. Open the specific brand's workspace for its prompt and content controls.</Accordion>
</AccordionGroup>

## Related

<CardGroup cols={2}>
  <Card title="Visibility" href="/dashboard/visibility">Inspect one brand's trends and competitors.</Card>
  <Card title="Citation" href="/dashboard/citation">Read cited sources and their answer evidence.</Card>
  <Card title="Analysis boards" href="/dashboard/analysis-boards">Save supported comparisons in a board.</Card>
  <Card title="Dashboard tour" href="/dashboard/tour">Switch between workspaces.</Card>
</CardGroup>
