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Documentation Index

Fetch the complete documentation index at: https://docs.anymorph.ai/llms.txt

Use this file to discover all available pages before exploring further.

The Knowledge Base is your brand’s private library that Anymorph draws from when generating GEO Pages. Think of it as teaching the AI everything about your brand — your products, your voice, your unique value — so that every page it creates sounds authentically like you and includes proprietary information that competitors cannot replicate.

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Why Your Knowledge Base is Critical

When Anymorph generates a GEO Page, it draws from two sources:
  1. Web research — Public information about your industry and topic
  2. Your Knowledge Base — Brand-specific documents you have uploaded
Without a Knowledge Base, your GEO pages read like generic industry content — accurate but indistinguishable from what any competitor could publish. With a well-stocked Knowledge Base, your pages contain original data, proprietary insights, brand-specific examples, and your unique voice. This is what makes AI engines cite you as a primary source rather than a summary.
Owned Insights is one of the 9 core GEO attributes that drive AI citations. Proprietary data, original research, and internal benchmarks are the #1 differentiator between GEO pages that get cited and those that do not. Your Knowledge Base is where you store this material.

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Content Tabs

The Knowledge Base is organized into five tabs, each with a count badge showing how many documents it contains:
What to put here: Core content about your products, services, industry expertise, and business.Examples:
  • Product descriptions and feature lists
  • Case studies and customer success stories
  • Whitepapers and research reports
  • Blog posts and thought leadership articles
  • Industry reports and market analysis
  • FAQ documents
  • Press releases and announcements
Why it matters: This is the foundation. Without General documents, the AI has to rely entirely on publicly available web content, which may be outdated, incomplete, or biased toward competitors.
What to put here: Documents that define your brand voice, messaging, and positioning.Examples:
  • Brand style guide
  • Tone of voice document
  • Messaging framework and key messages
  • Value propositions by audience segment
  • Competitor differentiation statements
  • Taglines and brand story
Why it matters: Without brand guidelines, generated pages may use generic language that does not sound like your brand. With them, every page reinforces your brand identity and messaging consistency.
What to put here: Visual and design specifications that inform page styling.Examples:
  • Design system documentation
  • Color palette specifications
  • Typography guidelines
  • UI component patterns
  • Layout preferences
  • Image style guidelines
Why it matters: GEO pages published to your domain should look like they belong there. Design guidelines ensure visual consistency with your existing website.
What to put here: Specific rules and constraints for content generation.Examples:
  • “Always use metric units”
  • “Never mention competitor X by name”
  • “Always include pricing information when discussing products”
  • “Use American English spelling”
  • Industry-specific terminology requirements
  • Topics or claims to avoid
  • Required disclaimers or legal language
Why it matters: Custom Instructions are your guardrails. They prevent the AI from making mistakes that could be embarrassing, off-brand, or legally problematic.
What to put here: Images that can be used in generated GEO pages.Examples:
  • Product photos
  • Team headshots
  • Infographics and data visualizations
  • Brand imagery and lifestyle photos
  • Logos and icons
  • Screenshots and product demos
Why it matters: Pages with relevant, high-quality images are more engaging and more likely to be cited. Original images (not stock photos) are particularly valuable because they make your content uniquely citable.

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Auto-Build Progress Banner

When you first set up your workspace, Anymorph automatically builds an initial Knowledge Base by extracting content from your website. A progress banner at the top of the page shows:
  • Current status (Extracting, Processing, Complete)
  • A progress bar showing completion percentage
  • A retry button if the auto-build encountered errors
Let the auto-build complete before adding manual documents. It gives you a solid starting foundation, and you can then fill in the gaps with proprietary content that the web scraper could not find.

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Uploading Documents

Click the Add Content button to open the upload modal with four methods:

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File Upload

Drag and drop or browse to upload files. Supports PDF, DOCX, TXT, and other common document formats. Best for existing documents like brand guides, whitepapers, and product sheets.

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URL Import

Paste one or more URLs (one per line) to import content from web pages. Best for pulling in content from your existing blog, product pages, or industry resources.

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Text Input

Enter a title and paste or type content directly. Best for quick additions like key messages, product descriptions, or internal knowledge not available in document form.

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Q&A Format

Add question-answer pairs for specific topics. Best for FAQs, common customer questions, and topic-specific expertise that maps directly to how people ask AI engines questions.

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Import from Website

The Import from Website button lets you bulk-import content from your existing site pages. Anymorph crawls your website and extracts relevant content automatically. This is the fastest way to build a comprehensive Knowledge Base.

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Document States

After uploading, each document goes through a processing pipeline. You will see these states:
StateVisual indicatorWhat is happening
ProcessingSpinning indicator (auto-refreshes every 3 seconds)The document is being parsed, analyzed, and indexed for AI retrieval
ErrorRed indicator with Retry and Delete buttonsProcessing failed. Click Retry to try again, or Delete if the document is corrupted
ReadyDocument icon with name, word count, and upload dateThe document is fully processed and available for GEO page generation. Delete button appears on hover
Documents in the “Processing” state cannot be used for GEO page generation yet. Wait for them to reach “Ready” status before creating new GEO pages that depend on that content.

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BrandVoiceKit

On the Brand Guideline tab, a read-only card called BrandVoiceKit displays the brand voice profile extracted from your brand settings. This includes tone, style, and messaging characteristics that the AI uses as a baseline for all content generation. You cannot edit the BrandVoiceKit directly from this page — it is derived from your Brand Settings. To update it, modify your brand settings and the BrandVoiceKit will reflect the changes.

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Pagination

Documents are displayed 20 per page with pagination controls at the bottom. Within each tab, documents are sorted by upload date (newest first).

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Best Practices

Upload content from your 10 highest-traffic or most important pages. These already represent your best content and will give the AI the strongest foundation to work from.
Original research, customer survey results, internal benchmarks, and unique analysis are what make your GEO pages impossible for competitors to replicate. The Owned Insights attribute is the hardest for competitors to match.
AI users ask questions like “What is the best X for Y?” or “How does X compare to Y?” Create Q&A pairs that directly answer these patterns with your brand’s perspective. This is the most direct way to influence what AI engines say about you.
Outdated information is worse than no information — it leads to inaccurate GEO pages that could damage your credibility. Set a quarterly reminder to review and update your documents, especially when products, pricing, or messaging change.
Before your first GEO page, add 5—10 Custom Instructions covering the basics: language preferences, topics to avoid, required disclosures, and brand voice rules. This prevents the AI from making avoidable mistakes.
50 well-curated, accurate documents outperform 500 random uploads. Focus on documents that contain information AI engines would want to cite: data, expertise, original analysis, and authoritative answers to common questions.

GEO Pages

See how Knowledge Base content is used in generated pages.

GEO Strategy

Learn why entity consistency and owned insights drive AI citations.

Brand Settings

Update your brand profile that feeds the BrandVoiceKit.

Prompts

See which prompts AI engines receive — use these as inspiration for Q&A pairs.