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Prompt is where tracked AI-search questions are organized. It groups prompts by user intent, shows which brands and engines appear in responses, and gives you the raw evidence behind Visibility.
Prompt toolbar with Import, Download CSV, AI Agent, filters, and New intent group controls

What you can manage

Header actions

Prompt limits are shown next to the page title as current / limit. If your workspace has an unlimited plan, the limit displays as Unlimited.

Filters

Use the toolbar to narrow the table:
  • Search intents or prompts - Finds matching intent names, descriptions, and prompt text.
  • Unbranded / Branded - Switch between prompts that do or do not explicitly mention your brand.
  • Product - Filter to prompts mapped to a product.
  • Language - Filter multilingual prompt sets.
The count label shows the number of intent groups and prompts currently loaded.

Intent table

Each intent row shows:

Working with prompts

Expand an intent group to see its prompt rows. Each prompt row shows:
  • The prompt text.
  • Prompt-factory tier: head, torso, or tail when available.
  • Mentioned engines.
  • Mentioned brands.
  • Run count.
Click a prompt text to open the response drawer. The drawer shows actual AI responses for that prompt, so you can verify whether the answer is favorable, accurate, and cited.

Create and edit

Intent detail page

Click an intent name to open its detail page. It includes:
  • Search demand - Query demand, representative queries, and SERP/citation overlap.
  • Top brands - Competitors and peers associated with the intent.
  • Seed keywords - Keyword seeds behind the group.
  • Prompts - Prompt list filtered to the intent.
  • Mapped products - Products connected to the intent.

How Prompt drives action

Visibility

See how prompt results roll up into visibility scores.

Generate

Create pages for intents where your brand is missing.

Knowledge

Add brand facts and rules that improve AI answers.

Citations

See which sources AI responses cite for each prompt set.